U.UtilityApp
📊 22 tools

Business & Ecommerce Calculators

Profit margin, breakeven, pricing, SaaS metrics and marketplace fee calculators for founders and sellers.

free tools · no sign-up · works in your browser

Sales Tax Calculator

Add sales tax to any amount and see the tax and total instantly.

eBay Fee Calculator

Estimate eBay's selling fees on an item and what you'll actually receive — plus what to list it for to net your target amount.

PayPal Fee Calculator

See exactly what PayPal's fees cost you on a payment — and what to charge so you receive the full amount.

CPM Calculator

Calculate cost per thousand impressions (CPM) for your advertising campaigns.

Commission Calculator

Calculate the commission on a sale and the net amount after commission — for agents, brokers and sales teams.

Profit Margin Calculator

Calculate gross profit margin and markup from your revenue and cost.

Markup Calculator

Find the selling price and profit when you add a markup percentage to your cost.

Gross Margin Calculator

Calculate gross margin and markup from revenue and cost of goods sold — the core profitability metric for any product business.

Customer LTV Calculator

Calculate customer lifetime value (LTV) from ARPU, gross margin and churn — the core unit economic for any subscription business.

ROAS Calculator

Calculate Return On Ad Spend (ROAS) to measure the efficiency of your advertising.

Gross Profit Calculator

Calculate gross profit and gross profit margin from revenue and cost of goods sold in one click.

Stripe Fee Calculator

Calculate Stripe's processing fee on any payment and the gross amount to charge so you net your target.

Break-Even Calculator

Work out how many units you need to sell to cover your fixed and variable costs.

Average Order Value (AOV) Calculator

Calculate average order value — total revenue divided by orders — the fastest lever for ecommerce profitability.

Conversion Rate Calculator

Calculate conversion rate from visitors and conversions — for landing pages, stores and ad campaigns.

Payback Period Calculator

Find how long an investment takes to pay for itself from its monthly cash flows.

VAT Calculator

Add VAT to a net price (or see the VAT portion of a total) at any rate — 20% UK standard by default.

CAC Calculator

Calculate customer acquisition cost: total sales and marketing spend divided by new customers won in the same period.

Churn Rate Calculator

Calculate your customer churn rate and the retention rate and average customer lifetime it implies.

Freelance Hourly Rate Calculator

Find the hourly rate you should charge to hit your income goal, accounting for non-billable time.

Startup Runway Calculator

Calculate how many months of runway your startup has at the current burn rate — and when to start fundraising.

Selling Price Calculator

Set a target markup and instantly see the selling price and resulting margin.

Choosing a business calculator

These calculators answer three recurring questions: what to charge, what you keep after fees and tax, and whether customers and marketing pay for themselves.

Pricing

Profit Margin Calculator takes a price and a cost and gives both the margin and the markup. Markup Calculator works forwards from cost: add a markup percentage and it returns the selling price. Margin is profit as a share of the selling price; markup is profit as a share of cost, so on a profitable sale the markup percentage is always the larger one. Quoting a margin when you mean markup is a common way to underprice. Break-Even Calculator then tells you how many units you must sell before fixed costs are covered.

Fees and tax

PayPal Fee Calculator and Stripe Fee Calculator show what reaches your account after the processor's cut; fee schedules change, so compare the result with the provider's current pricing page. Sales Tax Calculator adds US-style sales tax on top of a price. There is no federal US sales tax, so the rate depends on the state and locality. VAT Calculator adds VAT to a net amount; to find the VAT inside a price that already includes it, divide by one plus the rate rather than multiplying the total by the rate.

Customers and marketing

Customer LTV Calculator and CAC Calculator are most useful side by side: compare what a customer is worth over time with what it costs to win one.

All calculations run in your browser, so your margins and revenue figures stay on your device.